After introducing themselves, they sat quietly listening to a webinar telecast from Fran Tarkenton. You may recognize that name and associate with his NFL career, but more recently he has been striving to help small businesses become successful through gosmallbiz.com
Today, he talked about a small business in Georgia that differentiates itself by having goats on it’s roof. Fran was excited about this small business and told us that it is all about differentiating your business in the market place. Because that is what keeps people coming into your business and coming back after they leave.
Goats on The Roof sells other things besides a roadside attraction, they also sell Amish made products, furniture, jams, jellies, soups and stews, funny t-shirts, gifts and gags. The business itself is family friendly and had about 3,000 people walk into their store this weekend.
Fran also told us that entrepreneurs work nine days a week because they are immersed in their business and the customer experience. That is true and that is because I think entrepreneurs know that nobody can make it happen but themselves.
Picture taken from Goats-on-The-Roof.com
What a great advice to start my day. Thanks for the tips and advice Fran and shout out to Classic Winemakers and their beautiful store.
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